My-Take Co-founder Meets with Ole Miss CIE Board

 Todd Hoskins, Co-founder of My-Take, was invited to meet with the Ole Miss Center for Innovation and Entrepreneurship (CIE) board on Friday, October...

Read more >

How to Choose an Online Insight Community Provider

The penetration rate, and consideration level, of online insight communities is at an all-time high. Greenbook places the number of researchers using...

Read more >

Knowing More Than the Number

Sometimes as researchers, we get caught up in the numbers. We want to know what percentage of people prefer Option A to Option B. Or we need to know...

Read more >

Beyond the Survey

Surveys are a heavily used tool in market research – and rightfully so. Surveys allow you to collect a large amount of data in a short amount of time....

Read more >

Qualitative Research: Answering the "Why?"

It’s no secret that businesses have been focused on ‘big data’ a lot lately as it’s a great way to gain insight into consumer behavior and...

Read more >

4 Ways MROCs Enhance and Measure Customer Experience

According to Gartner, 89% of marketers expect customer experience (CX) to be their primary differentiator in 2017. Many companies’ CX programs however,...

Read more >

MROC's Secret Weapon: The Moderator

Discussion boards are a great way to receive feedback as well as promote conversation between participants about a specific topic or issue. Offering...

Read more >

Keeping Pace - How MROCs Deliver Actionable Insights Fast

Not only has the marketplace become more fast paced due to constantly enhanced technologies and more informed consumers, but companies’ key decision...

Read more >

4 Reasons Market Research Online Communities are in Demand

Following IIeX NA 2017, a market research conference, industry expert Leonard Murphy posted a very interesting blog article on GreenBook in which he...

Read more >

3 Great Applications for Mobile Research

With the explosive growth of mobile usage among consumers, the market research industry continues to scramble to keep pace. The same is true with...

Read more >

About

My-Take is a greater Boston based insight and marketing technology company that helps companies make smarter decisions and market more effectively through powerful online communities and panels.

Learn more about us >