Search Results
qualitative research
04.29.2022
Product Development in Insight Communities
Whether you are in the early, middle, or late stages of product development, an insight community can help you get valuable data about your customers’...
Liza Armstrong
04.29.2022
Discussions - Insight Community Discussion Boards & Forums
Sometimes your team will need the qualitative data found in focus groups but cannot get community members to meet at the same time. If that is the cas...
Liza Armstrong
09.29.2021
Topics: A Deep Dive Qualitative Insight Community Activity Type
If you are looking to gain deeper qualitative insights on a particular topic, then this activity is for you. Topics give respondents time-activated se...
Liza Armstrong
12.07.2020
Eight Factors to Consider When Selecting a Market Research Online Community Platform
Market research online communities allow researchers to reach deeper insights faster. These insights propel organizations toward better decisions and...
Kait Hanerfeld
09.09.2020
COVID-19: Qualitative Market Research Tools
Market Research during COVID-19: How to Continue Qualitative Research By: My-Take, Leading-Edge Market Research Online Communities
Kait Hanerfeld
05.26.2020
Online Focus Groups: More and More Focus Groups Are Moving Online
Online focus groups have changed the way market researchers can conduct exploratory or qualitative research, overall helping them connect with consume...
Kait Hanerfeld
07.09.2019
What Is Coding In Market Research?
Coding open-ended responses is a vital part of analytic procedures in market research. These responses are an exceptional way of gaining consumer insi...