Search Results
04.10.2014
Will the flying car go mainstream?
As far back as the 1960s, there has been speculation as to when flying cars might become commonplace on the roads and airways.
Todd Hoskins
12.23.2013
Can a 1-Star Customer Review Really Impact Sales?
Having an e-commerce site is a necessity and can contribute to the brand image, provide another channel of revenue, and add convenience for the custom...
Kelsey Regan
11.13.2013
My-Take Recruits At Bentley
Two representatives from the MY-TAKE team recently visited Bentley University for the Marketing and Management Career Fair.
My Take
09.13.2013
Changing Your Logo Can Be Scary Business
Brands seeking to enhance their relevance, or just freshen their identity will sometimes contemplate a logo change.
Todd Hoskins
05.16.2013
A Closer Look at Who Influences Our Purchase Decisions
As outlined in a Harvard Business Review article, Amazon has acquired a website called GoodReads.
Todd Hoskins
03.18.2013
Looking Beyond the Average - In Defense of the Outlier
Marketing guru Seth Godin, describes the need to understand which audience 'Ideal, average or outlier' you are using to make marketing decisions and w...
Todd Hoskins
01.11.2013
at&t and me
I had been a long time AT&T mobile customer, but had experienced a fairly high rate of dropped calls when using my mobile phone in my home.
Todd Hoskins
11.15.2012
MY-TAKE Co-Founder Rich Armstrong Speaks with Texas MBAs
My-Take co-founder Rich Armstrong was asked by the University of Texas McCombs School of Business to speak to a group of marketing students from the M...
My Take
11.07.2012
Does Your Loyalty Program Deliver Customer Insight
Many strong brands have loyalty programs and place a great deal of emphasis on getting them right.
Todd Hoskins
10.26.2012
My-Take Founders Speak at Future-M
This week Boston was taken over by the world of marketing with FutureM.