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Best Insight Community Platforms: Features, Use Cases & How to Choose

This guide explains what defines the best insight community platforms, the core capabilities that separate leading solutions from basic tools, and how...

Resources

My-Take Co-Founder Discusses Incentive Management & Rybbon Integration

The following represents a Q&A with My-Take’s Co-Founder, Todd Hoskins. In this interview, we will discuss incentive management in addition to My-Take...

Missions: A Mobile Ethnography Insight Community Activity Type

As consumers start to spend more and more time on their phones, it is becoming important to understand what drives them in the digital and real world...

Topics: A Deep Dive Qualitative Insight Community Activity Type

If you are looking to gain deeper qualitative insights on a particular topic, then this activity is for you. Topics give respondents time-activated se...

Concept Testing in Insight Communities

Be it a product,service, marketing campaign, etc. it is vital that brands understand how concepts will be received and what can be done to garner the...

My-Take Recognized as GreenBook GRIT Innovative Market Research Technology Supplier

My-Take LLC, a greater Boston-based research & insights technology company, has been recognized as one of GreenBook’s most innovative suppliers in mar...

Customer Journey Mapping in Insight Communities

Customer journey mapping is a great way to become familiar with the customer experience. Understand what your customers want to achieve in different s...

2021 Market Research Technology Trends

What will the biggest trends in market research be in 2021? Here is a list of trends that are expected to shape the industry going forward.

Interview: My-Take Co-Founder Discusses New UX Testing Tool

In this Q&A with co-founder, Todd Hoskins, we will discuss My-Take’s latest innovation, Experiences: Online UX Tool.

Understanding CXM and Insight Communities

What is CXM? In this article we discuss customer experience management and dive into its new emerging role in insight communities.