On our blog

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My-Take Unveils AI-Powered Video Analysis and Enhanced Theming Insights

My-Take, a leader in insight technology, has launched a powerful new suite of AI-driven analysis tools for qualitative research, headlined by advanced...

  • 08.22.2025

  • My Take

Resources

Missions: A Mobile Ethnography Insight Community Activity Type

As consumers start to spend more and more time on their phones, it is becoming important to understand what drives them in the digital and real world...

  • 11.10.2021

  • Liza Armstrong

Topics: A Deep Dive Qualitative Insight Community Activity Type

If you are looking to gain deeper qualitative insights on a particular topic, then this activity is for you. Topics give respondents time-activated se...

  • 09.29.2021

  • Liza Armstrong

Concept Testing in Insight Communities

Be it a product,service, marketing campaign, etc. it is vital that brands understand how concepts will be received and what can be done to garner the...

  • 09.07.2021

  • Liza Armstrong

My-Take Recognized as GreenBook GRIT Innovative Market Research Technology Supplier

My-Take LLC, a greater Boston-based research & insights technology company, has been recognized as one of GreenBook’s most innovative suppliers in mar...

  • 07.30.2021

  • My Take

Customer Journey Mapping in Insight Communities

Customer journey mapping is a great way to become familiar with the customer experience. Understand what your customers want to achieve in different s...

  • 06.30.2021

  • Liza Armstrong

2021 Market Research Technology Trends

What will the biggest trends in market research be in 2021? Here is a list of trends that are expected to shape the industry going forward.

  • 06.30.2021

  • Liza Armstrong

Interview: My-Take Co-Founder Discusses New UX Testing Tool

In this Q&A with co-founder, Todd Hoskins, we will discuss My-Take’s latest innovation, Experiences: Online UX Tool.

  • 05.25.2021

  • My Take

Understanding CXM and Insight Communities

What is CXM? In this article we discuss customer experience management and dive into its new emerging role in insight communities.

  • 05.20.2021

  • My Take

Understanding Market Research Panels and Insight Communities

For many years the terms panel and online insight community have long been confused. Learn descriptions for each and common applications.

  • 04.08.2021

  • My Take