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Best Insight Community Platforms: Features, Use Cases & How to Choose

This guide explains what defines the best insight community platforms, the core capabilities that separate leading solutions from basic tools, and how...

Resources

MY-TAKE Co-Founder Rich Armstrong Speaks with Texas MBAs

My-Take co-founder Rich Armstrong was asked by the University of Texas McCombs School of Business to speak to a group of marketing students from the M...

Does Your Loyalty Program Deliver Customer Insight

Many strong brands have loyalty programs and place a great deal of emphasis on getting them right.

My-Take Founders Speak at Future-M

This week Boston was taken over by the world of marketing with FutureM.

Why is the red bull stratos mission so compelling?

Over 1 million people logged into YouTube to see the Red Bull Stratos mission launch on October 9th.

Apple Gets it Right with an Apology, But How About the Decision to Launch?

Apple's new CEO Tim Cook did an excellent job with his public apology, as described in the Fast Company artcile

Have You Been Yelp(ed)

Great article from VentureBeat on how Yelp gouges small business.

`SIRI`OUS FEATURE OR NOT

In a New York Times blog post Nick Bilton laments that his romance with the iPhone application - Siri has grown sour.

Are Your Employees Costing You Business

We all know the value that companies assign to keeping customers happy. My experience has shown that most companies will bend over backwards...

Will Your Business Go the Way of the Printed Encyclopedia?

Encyclopaedia Britannica announced that this year would be the last year of their printed encyclopedias.