On our blog
01.10.2012
Oops We Didn't Realize You Were Our Customer
A recent study by Parks Associates asked 2,000 consumers ages 18+ about their buying habits within the consumer tech space. You may be surprised by t...
Todd Hoskins
01.06.2012
In-Home Testing Growing
Increasingly our clients are utilizing the 'Home Activity' or 'Home Use Test' component of our online insight communities.
Todd Hoskins
12.16.2011
Justice Usually Prevails in a Community Environment
Brands are sometimes a little nervous watching tough discussions play out in an online community environment, even when it is private.
Todd Hoskins
10.24.2011
Listening regularly to the bad and the good
In some large organizations, marketers and executives don't interact with consumers unless a specific complaint or issue happens to rise up through th...
Todd Hoskins
10.10.2011
Say it isn't so Friendly's
Having lived in New England for more than a decade, I was certainly sad to learn that Friendly's would be filing for bankruptcy protection.
Todd Hoskins
10.03.2011
Is Amazon on Target with the Kindle Fire?
There is no doubt that the Apple iPad has led the way in an increasing tablet market. Several brands have jumped into the fray with limited success....
Todd Hoskins
09.27.2011
Beyond the Faster Horse
Will listening to consumers contribute to exceptional new products? Most executives and marketing professionals would answer yes.
Todd Hoskins
05.11.2011
Would Your Business Make the Hall of Fame?
Using some measures from baseball and football, would your success rate for new products or services be enough to get you on the ballot for the Hall...
Rich Armstrong
03.30.2011
MY-TAKE Releases the 3rd Generation of its Online Community Platform
The MY-TAKE team is pleased to announce the 3rd generation of its market research online community platform.
My Take
04.26.2010
Every Day is the Super Bowl
We have an expression at my-take ⏤ Every Day is the Super Bowl.